This is the result of a naming and re-branding exploration for the parent company to Don’s Salads, Melanie’s Medley’s and Artisan Deli. All known for quality ingredients, homemade touch and relentless innovation.

It’s the people of Canvas that make their “people-first” annuities something special. So we created relatable advertising showcasing real-world conversations inviting investors to explore the benefits of Canvas Annuity.

This is the result of a naming project for a pizzelle and limoncello company in the Philadelphia area. This is the chosen name and visual identity.

Union Park Consulting is an investment operations consultancy for institutional investors around the globe. The firm was seeking help upgrading their messaging, visual identity and website to match the quality of their high-touch services.

A legendary tale says speaking "Rabbit Rabbit" upon waking on the first day of the month will bring good luck. This is the brand I've developed celebrating the tradition—including monthly reminder illustrations on Instagram and good luck gifts at ShopRabbitRabbit.com.

A campaign to increase awareness and recall of SNAP (Supplemental Nutrition Assistance Program) benefits, to make it feel approachable, and to remind people in Boston that they might be eligible.

We named Stetson's new cologne and then wrote the "New Rules of Chivalry" for modern men—because the fragrance should be matched with only the highest Caliber of man. 

This is an ad campaign promoting the “Sail Philadelphia” tall ships festival on the Delaware River Waterfront.

Yards partnered with Fairmount Park Conservancy to create a light, summery ale, perfect for drinking outdoors. And we partnered with Yards to brand it. And drink it.